NINE DO’S FOR VIDEO MAKING
1. DON’T forget the lighting.
The quality of your video image is most likely most heavily influenced by good lighting. Poor lighting on a terrific camera will result in a poorer picture than good lighting on an ordinary camera.
2. HAVE GOOD SOUND, YES.
Prior to bad sound quality, viewers will put up with poor visual quality. They will click away from your video if they cannot hear it.
3. DO keep it concise.
Actually, concise is a better word to use. Two hours would be plenty if your subject is complex, such as outlining the global political climate prior to World War II. However, the majority of web films ought to be brief enough that one or two minutes will do. The best way to determine whether a video is the “appropriate” duration, though, is not to look at its entire running time. You must evaluate the video’s capacity to hold viewers’ interest.
4. DO maintain the script’s emphasis.
Avoiding tangents is a good idea. Don’t ramble; before you trim your story, remove any unnecessary words.
5. DO base decisions on the wants and desires of the audience rather than your own.
It’s truly not for you; it’s for them. Additionally, the movie isn’t really for the customer who is paying the bill, but you need to make them believe it is.
Making the film with the audience in mind will best benefit your customer.
6. Be brave, which is typically a sign of creativity.
Usually, being timid prevents one from being innovative. Someone will describe you as a creative genius if you take a chance and are daring!
7. Be truthful and just.
You have the ability to alter reality with video. Please don’t unless you are creating imaginary content. It is referred to as responsibility. These days, there are far too many people making videos who don’t seem to care much about being truthful or just. I object with my one tiny voice.
8. Be conversational in how you deliver stories.
Writing high-level academic making is essentially the complete opposite of writing video screenplays. A watchable, enjoyable video must be formatted as a conversation starter. That is what draws folks in.
9. Consider storytelling and try other approaches.
Every video’s goal is to tell a story. The heart and soul of making videos is communicating your message, or your narrative!
The audience is kept alert through variety. both aural and visual variety It is simple to fall into a creative rut. I am also a perpetrator of that! Enhance it. watch other videos for inspiration when making your own.
Five VIDEO PRODUCTION DO NOTS
1. Be careful not to become too focused or perfect.
The key word here is “too” obsessed. Any good is good. Perfect is unachievable, therefore setting reasonable standards for quality is a terrific way to finish your project without going crazy. Although I am a huge supporter of excellent quality, perfectionism and obsession tend to take the idea too far and slow down the entire process.
2. Don’t be sloppy or sluggish.
The exact opposite of the devoted perfectionist is the lazy/sloppy mentality of “we’ll fix it in post” or “no one will notice the green video and if they do, we’ll just say we were being creative!” This follows closely on the heals of my first DON’T.
Find a middle ground and maintain the level of quality; okay, neither of them works for me.
3. Do not allow your ego take over.
Wow, this certainly happens a lot! It makes sense because few other activities expose the ego as much as the creative process. Everyone aspires to have their original creative ideas accepted or even recognized as smart. Take it from me: making collaborative videos requires you to be comfortable hearing the words “that’s a poor idea” and accepting them with grace.
Making high-quality videos requires a lot of judgments that are based on the audience’s requirements and preferences rather than your own. This is definitely a narrow line, given that being creative absolutely requires that you dig in. But the audience, not just you, is the one for whom the video is actually created.
4. Don’t be fearful.
Strive for gold, baby. Tactility frequently stems from a sense of insecurity. Making a video requires you to get up and present yourself to a viewer. There is no denying that could be frightening. What if you don’t win over the audience? What’s this? Possibly not. Even the best videos will receive criticism, so get used to it. Or at least some of them could, but that is okay. Have faith in your video project, then put up your best effort and let it go.
5. You shouldn’t use your tools or technology to replace solid technique.
Even the most advanced equipment in the world cannot create a quality video by itself. Better storytelling and lighting will result in a better video than HD resolution and expensive-looking but pointless extra effects.
I hope this list of ten do’s and don’t inspires you to think of your own list. If you have any question or starting a project, you can always visit Video Production Co NYC – Mack Media
JUST DO IT! That’s the biggest DO!
Thanks for reading Video Production Tips
