As a realtor, the phrase “location, location, location” is somewhat the gold standard of real estate. However, the other gold standard of real estate is “time is of the essence.”
When you meet a client who wants to sell their property, ideally, you want to get it sold sooner than later. But the act of getting a property sold quickly is where many realtors run into roadblocks. The last thing you or your client wants is for their property to just sit on the market. To get a property sold in a timely manner, you must make it stand out to buyers.
Of course, you want to make sure the landscaping is eye-catching, and that the property is staged beautifully, but how will you capture its beauty? Well, first and foremost, you’ll need to find a professional real estate photographer to capture quality images of the areas you want to highlight. However, it’s also important to make sure that the photographer offers aerial photography.
Why Aerial Photography?
All too often, when you look at properties online or in brochures, you see the same kinds of angles and shots. From a buyer’s perspective, they’ve seen the same shots as well. With aerial photography, you can take them out of the “if you’ve seen one angle, you’ve seen them all” mindset.
From unique and detailed views of your property to a speedy decision-making process for buyers, incorporating aerial photography into your real estate marketing strategy will truly set your property apart from others and help you close deals in no time! Take a look at the many reasons why you need aerial photography for your property.
Buyers Can Get a Clear Layout of the Property
It’s no secret that pictures are significantly more powerful than words, especially in the world of real estate… there’s just something about real estate photography that doesn’t translate as well in a property description, and the layout of a property is one of those things.
The home itself, land and acreage, or how the home sits on the land are all things that aerial photography can highlight in a single photo. If a property has a pool or other outdoor amenities, aerial photography is going to be the best way to back-up your property description.
Buyers Can See the Area Surrounding the Property
When most people think about buying real estate, they think about the home itself, but real estate encompasses so much more than that. When buyers are house shopping, they want to know what’s in the area. Things like parks and playgrounds, nearby forests and bodies of water, golf courses, and other nearby attractions that are within the vicinity of a property can be captured with aerial photography giving potential buyers a sense of what life really looks like near the home.
This aspect also adds a safety factor. This is especially important for buyers looking to move from out of state. Being able to see other houses in the neighborhood, nearby streets, schools, shopping, all tell a lot about an area and if you want to live there. There have been so many instances where you’ll see a property online and absolutely love the property, but once you go to see the property in person, you don’t like the area the property is in; -this is why “location, location, location” is so important in real estate. With aerial photography, you’ll be able to see exactly where the property is and the surrounding area and will be able to have a better idea of which way you want to go with purchasing.
You’ll Stay Ahead of the Competition and Sell Faster
Aerial photography is indeed growing in popularity, but unbelievably, there are realtors that underestimate its benefits. With this type of photography, buyers get a lot of useful information about not only the property but the surrounding area as well. This, in turn, helps buyers make a faster and informed decision. This aspect is especially beneficial to buyers who are moving from a different city or state that are not familiar with the area they’re moving to. So, the aerial views you’ll get from your property will let potential buyers know you’re serious about making sure the property is properly showcased.
Make Aerial Photography Part of Your Marketing Strategy
Do you have a property that will benefit from aerial photography? At 615 Media, we specialize in aerial photography as well as real estate, commercial, Airbnb, and construction photography as well. From our cutting-edge equipment and technology to our years of experience, we have all the necessary resources and tools to showcase your listing with impeccable detail.
To learn more about our services or to schedule an appointment, call us today at (615) 390-8734.