Having high-quality pictures on the e-commerce website is an integral part of attaining high sales. Almost all the buyers make their decision of purchase based on the illustrations of the product given. However, high-quality pictures do not imply higher costs. And conducting a high-quality photoshoot requires ample equipment.
But the problem arises when we lack the required equipment, especially the mannequin. What if we tell you that you can still get picture-perfect shots for your product even without the mannequin? It might sound surreal to you. Let us take you on the journey and familiarize you with how to click pictures of clothes without the mannequin. But before that, let us understand what product photography is.
What is Product Photography?
In the field of photography, product photography deals with flaunting the product on the e-commerce website that you wish to sell. Moreover, it deals with portraying the particular product in an attractive manner that might look appealing to them and convince them to purchase it. But at times, it gets difficult to click the product shot without the mannequin. Let us understand how we can take pictures when we do not have a mannequin.
How to Take Pictures of Clothes Without the Mannequin?
There are ample ways to click the picture-perfect shots without the help of a mannequin or a model. Let us familiarize you with those easy-peasy ways.
Eliminate the Background
It is always good to eliminate the background from the image. It is necessary to shun off any unwanted background, or you can have a white background. As having a colorful background might deviate the focus from the actual product. Choose a blemish-free background to flaunt the product. It will maintain the focus of the viewer on the product, and the clothes will attract buyers.
And when you are clicking pictures without the mannequin, it is important to opt for either white or pastel color for the background. By doing so, you can create the entire focus on the product, which could be either a dress, t-shirt, or even the shirts. For instance, if you are displaying a black t-shirt with a white background, the entire focus of the viewer will be on the product.
Ensure the Clothes are Properly Arranged
We like it when the clothes are arranged properly. So, please ensure that the clothes are properly arranged while planning to click them. It will create a uniform look, thereby attracting the customers to buy the product. And when you arrange them properly, the need to have the mannequin also gets shunned off. For instance, if you are flaunting the different colors of dresses, you can arrange them in a linear order. It will help the viewers to differentiate between the colors and pick the preferred one.
Create Shadows
Creating a shadow is a great idea when we do not have a mannequin. Be it reflect shadow, shadow impact, unique shadow, and regular shadow. These are applied to the product.
Add the Props
If you feel that the product is looking gloomy, you can take help from the props. Props add beauty to the product, thereby making it seem appealing to the customers. So, when you do not have a mannequin or are unwilling to use it, add a touch of props and let your product entice the customers.
Opt for Ghost Mannequin
In the field of photography, a ghost mannequin is a technique of post-production wherein numerous pictures are taken and combined to remove the mannequin or the model respectively. The ghost mannequin effect is considered to be the hollow man or invisible mannequin. It is like the backbone of product photography.
Why Should You Opt for the Ghost Mannequin?
Whenever you plan to flaunt the collection of your clothes, it is usually suggested to invest in the ghost mannequin. There is a great importance of ghost mannequin in Ecommerce business. It helps in eliminating any visual distractions. The study has observed that online shoppers prefer viewing clean and clear pictures of clothes. It helps in making the clothes look more natural. That is why it is suggested to opt for ghost mannequins while conducting the product photography.
How is the Ghost Mannequin Service done?
The companies that provide fashion photo editing services make sure that the mannequin is removed from the pictures of the products. A team of experts conducts the procedure to attain accurate results. The companies use the software facilities like foundation editing, brushes, and layers.
Benefits of Having Ghost Mannequin
- Enhances the Appearance of the Product
When we include the ghost mannequin in the product photography, it enhances the overall appearance of the product, be it clothes, footwear, or jewelry. In addition to this, there are no distractions, and the entire focus is on the product. Also, it makes you stand apart from your competitors.
- Improves Image Consistency
The ghost mannequin also improves the consistency of the Ecommerce image. It helps in comparing and coming to the best decision. As a result, it will provide a better customer experience and boost sales.
- Ghost Mannequin is Less Expensive
Having a ghost mannequin saves a great amount that would have to be spent on the traditional mannequin or the model. It saves time as well as you do not have to schedule the shoot with expensive models.
Final Thoughts on Ghost Mannequin
There you go! We have reached the final destination of the journey of understanding how to click the pictures of clothes without using the mannequin. When it comes to the eCommerce website, product photography becomes quite important. The reason is the customers rely on the pictures available on the website. It helps them in deciding whether they should buy the product or not. That is why the product pictures have to be up to the mark.
To ease out your task, you can get in touch with a reliable company that offers an eCommerce photo editing service. They not only help in editing your pictures with utmost proficiency but also tackle your concern about using the ghost mannequin.
