When we discuss the supermarket industry, we are reminded of the old-fashioned grocery stores from our youth. Alternatively, supermarket shopping reminds us of the online food delivery app we relied on the most during the pandemic. In short, the grocery industry is a vast subject to discuss. The industry has seen an enormous transition, and in this article, we will highlight the top three digital transformations in the grocery market.
Let us not go right to the grocery sector’s digital transformation; instead, let us examine some interesting facts about the supermarket industry and its emerging future.
The emerging grocery industry
Let us not dispute that the e-grocery market is the most significant change in the grocery industry, as it has increased the industry’s versatility and flexibility. By 2027, the online grocery delivery app sector is expected to reach a value of 1.1 trillion dollars. It is projected to be the fastest-growing market by 2020. Indeed, this is an exciting market area for investors seeking to invest in a company.
Years ago, the supermarket market was in its infancy. In Indian society, it was referred to as the ‘ancient brick and mortar store’ with the suffix ‘Kirana’. Later on, malls underwent transformations in which foods were pushed through the use of separate shelves and specific areas within the mall. Now, the entire supermarket section has been transformed into an e-grocery mart, complete with on demand grocery delivery app programs that allow you to order your favorite groceries in the blink of an eye.
3 Ways How Digital Transformation Has Reshaped the Grocery Industry
The grocery business has seen numerous digital innovations, including the way consumers shop in shops, online, and how vendors manage their supply chains. Everything is now done digitally, so there is no need to worry about inventory, stock, shipping, or billing. Allow us to dissect each segment in detail.
e-Grocery Market
When we discuss the e-Supermarket market, we’re referring to the practice of shopping for groceries online through grocery selling websites and online grocery delivery apps. BigBasket and Grofers are excellent examples of how online food delivery can assist customers by streamlining the process of grocery buying.
Amazon pantry is a grocery delivery application that was launched in India during the epidemic and focuses on delivering necessary things like groceries via a home delivery option. The mobile application development business that assists with grocery delivery application creation will inform you of the critical aspects of these apps.
To facilitate your comprehension, I will attempt to explain the fundamentals of how the e-grocery delivery industry operates.
Grocery Delivery App
The online grocery delivery app is comprised of three apps that work in tandem to provide a seamless and functional shopping experience. You must hire a grocery delivery app development company to create a consumer app, a store owner app, and a driver app for your impending grocery delivery business.
The customer application facilitates the process of placing a supermarket order. The store owner app then collects groceries from the warehouse or store in accordance with the order list. Additionally, the driver app is effective at locating the address using GPS in order to deliver the groceries from the store.
This is one of the most remarkable digital changes in the supermarket industry to date. It has transformed the customer’s purchasing experience, from visiting stores or malls to installing the app on their smartphone. Not to mention that the pandemic demonstrated that the e-grocery delivery market is a pandemic-proof business in which to invest.
Ordering Online During the Pandemic
The grocery delivery sector grew significantly during the Covid-19 pandemic. As a result of anxious shoppers flocking to stores and malls, the demand for online grocery delivery skyrocketed. Individuals who had never used online grocery delivery programs began utilizing them as well, significantly expanding the client base of the e-grocery delivery sector.
As illustrated in the figure, the market for online grocery delivery apps has exploded in the previous six months. Grocery order volumes have increased significantly from April 2020, exactly one month before the epidemic. Amazon and Flipkart have begun offering grocery delivery services in major locations, which is an innovative way to sustain strong sales and revenue.
In summary, the grocery delivery behemoths BigBasket and Grofers have agreed that their order numbers have increased by a factor of two following the shutdown.
Cloud Stores
We are all aware of the rise of cloud kitchens. Cloud kitchen is a term that refers to a cloud restaurant that specializes in-home delivery. Similarly, cloud stores allude to an online grocery market that functions primarily to assist clients in receiving their preferred foods via home delivery. Numerous entrepreneurs have invested in cloud stores that enable their grocery stores to exist virtually through a smartphone application.
If you’re unsure how to launch your online grocery delivery application, you should speak with a grocery delivery application development business. The mobile application development business will assist you in developing a distinctive online grocery delivery app for connecting with customers interested in home delivery.
Digital Shopping Cart Experience at Stores
I’m not sure whether you’re familiar with the popular Amazon Dash Cart, which revolutionizes the buying experience with its exclusive digital cart shopping trolley. The transition simplifies and expedites grocery buying at supermarkets and shopping centers. If you dislike standing in line at grocery stores, now is the time to shop with the Amazon dash cart.
What is a digital shopping cart?
The Amazon dash cart is an excellent example of a digital shopping cart equipped with cameras, sensors, and an integrated digital scale. Using the sensors and the scale, the cart is able to identify what the shoppers have just dropped inside the cart. Additionally, it automatically calculates the total cost of the items added to the cart and applies any applicable offers after scanning the code.
Well, the grocery malls were introduced to bring revolution in the old-type grocery stores with separate cash counters and category-wise displayed grocery items. Now, Amazon has revolutionized the entire grocery shopping industry by bringing in electronic shopping carts that identify the product along with its cost for making invoicing simple and quicker.
Digital Supply Chain Management
Now, let us discuss the third and most critical component of grocery digital transformation, namely digital supply chain management. To be sure, if you are the owner of a multi-chain grocery shop, this is something that will thrill and fascinate you.
According to legend, if your online grocery delivery application accounts for 5% of the industry’s total sales, it’s time to ramp up your supply chain management activities. Thus, the supermarket business has seen a remarkable transformation, and the supply chain section is worth discussing.
The term “digital supply chain management” encompasses the entire ecosystem, from warehouse management to grocery delivery to the end-user. You may not need to engage separate personnel to oversee several departments; the entire ecosystem can be managed digitally through a single dashboard or piece of software.
The owner may manage the entire grocery delivery business remotely and have access to inventory and sales reports at any time of day or night. This is a digital transformation of a supermarket that enables it to operate at a lower cost and with less effort.
Summing Up
The grocery sector covers a broad range of products. It has been transformed and reinvented from what it was decades ago. We addressed the three most significant grocery digital transformations that have occurred in the last few years. At iCoderz Solutions, we believe in creating the greatest user interface/user experience (UI/UX) mobile applications that are easily accepted by the end-user for digital use.
