The main reason for the exponential growth of portable devices, especially smartphones, is the availability of many mobile applications combined with great features and amazing utilities.
The past few years have been a disruptive but exciting time for industries around the world. The transformation of mobile phones from a single communications device to become part of our daily to-do list has been truly exciting.
Nowadays, digital innovations, technical advancements and increasing globalization play an essential aspect of digital evolution. While the main reason for this gigantic wave of portable devices is the easy availability of numerous mobile applications combined with great features and exceptional utilities.
As mobile apps reinvent the digital age, mobile app development companies in Dubai are bringing a lot of changes to the market, including digital money transfer, hotels, restaurants, and online shopping.
Today’s modern world has become heavily app dependent, so now is a good time to answer questions that are frequently asked by almost everyone. Therefore, knocking on the door is the right time, businesses of all shapes and sizes should seriously think about how to use mobile apps to keep up with growth and expand customer reach.
THE MARKET PRICE OF MOBILE APPLICATIONS FOR COMPANIES OF ALL SIZES
At first, mobile apps were more common for big names like Walmart, Bank of America, and Harrods.
However, in the current market scenario, that illusion was completely shattered when relatively small startups like Uber and Airbnb shed light on mobile businesses. The exhilaration of Airbnb and Uber means the endless business prospects that can be built by the tiny icons on your mobile screens.
As a result, buying psychology and consumer strategies have changed a lot. Consumers want more precise and precise information about products or services instantly at their fingertips.
Below is a graph that shows how most businesses are using their mobile app to improve customer service and accelerate customer loyalty.
THE INITIAL OBJECTIVE OF YOUR MOBILE PRESENCE
If you don’t know, an app adds the X factor to your business and helps expand the reach of your customer base while retaining your existing customers.
So if you have a strong and substantial online presence accompanied by an exclusive experience of an mobile app development company, especially with an app that the customer loves to download on their devices, you can multiply your chances of seeking a return. on investment (return on investment) high.
HOW CREATING A MOBILE APPLICATION BENEFITS YOUR BUSINESS
Mobile apps offer a wide range of benefits to businesses trying to grow their customer base and maximize customer engagement. The following benefits of mobile apps demonstrate the importance of developing an app for your business.
DESIGN AND RETAIN CUSTOMERS
Mobile applications tend towards more accessibility and interactivity than a conventional website.
It is rightly said to be via a mobile app; you can establish an instant and direct relationship with your customer and gain their buy-in to your brand. Additionally, customers appreciate the ease of finding the perfect product they are looking for as well as the straightforward purchasing choices.
For example, the Star Point system chosen by Starbucks, rewards customers for purchasing items with its respective point system. As customers increase their number of points, they can redeem them for a free drink or an additional perk.
Customers love these types of rewards programs and keep coming back to the store.
So, in order to retain your customers, all you need is to partner with the right app developers in Dubai who will help you with intuitive programs that increase user engagement.
IMPROVE YOUR ACCESSIBILITY
It is undeniable that the mobile applications are easily accessible by the users. Customers need to feel secure to shop and interact with your brand in a mobile-friendly environment.
Thus, if customers are satisfied with the use of your application, they will recommend it to others as well. This will give you the mileage to be aware of your closed competitor. In addition, it works as a direct pipeline to your customers around the world.
MAKE YOUR BRAND MORE HUMAN
Your mobile app can provide an additional channel for customer service. So, with increased connections with customers, your brand feels the safest, most secure, and most real choice for users.
The apps allow you to solve customer questions, make them aware of the discount or coupons you are offering them, provide a platform to interact directly with the business and suggest services as they wish.
Therefore, mobile apps make customer service easier and more efficient for businesses. Customers can speak with a representative at any time and schedule appointments on their phone.
HELP DEVELOP A CUSTOMER OR PROSPECT DATABASE
Whenever someone downloads your app to make a purchase or ask a question, you now have an additional channel to enter user information. However, you should always ask for permission before automatically collecting data.
Additionally, you can use this information to target customers through ads and make recommendations based on purchase history.
Data can prove to be a very valuable asset for businesses who want to know what content is optimal for their target audience. Plus, more data can help businesses meet customer expectations and create a more relevant shopping experience.
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CREATE THE BEST FEATURES FOR YOUR MOBILE APPLICATION
To make your app attractive to users, your design should include some essential features. Customers respond to an intuitive design that makes their experience seamless, no more complicated. So partnering with Android App Developer or iPhone Assistant for Error Free Coding, keep these following tips in mind to create an effective design as well.
CLARITY
Naivety art is the holy grail of any application. This creates a competitive advantage when onboarding users. Hence, it is essential in developing Android applications or iOS version; an app should be a seamless experience, not a hardship for users.
So if your app is too complex, people will definitely delete it and switch to a different option.
However, you don’t want your app to be on this list.
So, try to make the experience easy for a user to navigate and unmistakably; simplicity is the key to unlocking a better app.
FASTER CHARGING TIME
Load time is another essential key app feature that can assess whether your user is keeping or deleting your app.
Your app should not take more than 2 seconds to load, otherwise you may lose your user. People don’t want to be part of the expectation of a service you offer them, especially when there are other apps competing with yours.
INTEGRATION WITH SOCIAL MEDIA
Social networks have become instruments of collaboration and communication.
Businesses leverage this advantage by offering app users the ability to share the content they’ve just read or specific articles they’ve just purchased with their online communities. Also, bowing down with the iPhone app developer, making sharing a fun and easy way for the customer to market your product is a great advertising tactic.
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INTEGRATED PAYMENT GATEWAYS:
The inclusion of a payment gateway solution is crucial for every application. Any successful mobile application must integrate reliable payment gateways such as Paypal to create a safe, secure and fast payment process.
This ensures that your website is legitimate and creates a relaxed approach to buying your product. Of course, you don’t want your payment gateways to take longer to load and give people time to reconsider what they’re buying.
REMUNERATION AND USER REVIEWS
Asking for feedback is a mandatory feature to include in your app. Tracking customers to provide feedback on services makes the user feel valued and included in the update process.
The next important question to answer is to
find out if the application is compatible with with iOS and Android
Everyone knows that Android and iOS are two popular platforms. It is recommended that you go for experienced Android and iOS app development to build your app on these two platforms rather than just developing your app for just one.
Even, you can reach a relatively large number of people when your app has a heavy presence on both – Android and iOS.
The following graph from Statista will provide you with a very clear view of the global market share captured by the major precursor smartphone operating systems in end-user sales from Q1.
This graph from Statista will give you a clear idea of the global market share held by major smartphone operating systems in end user sales from Q1 2012 to Q4 2019.
So it is proven that iOS and Android dominate the market trends. This initially means that you lose a huge number of potential users by dealing with just one. Make sure your app is compatible with Android and iOS to maximize the success of your app.
IT’S NOW TO INVEST IN A MOBILE APPLICATION
Despite your beginnings in the digital age, there is still an urge to compete with rivals. And to stay online, you need to adapt to new transformations and maintain a strong mobile presence.
So if you are looking for a trusted but curious Android and iOS app developer to boost your business with a mobile app, then this is the right decision for you today. Therefore, creating a mobile app is the most attractive choice for you.
Businesses all over the world are embracing the trend of mobile application development. So make sure your business is not left behind.
