Prague, a city known for its stunning architecture and rich history, is also a haven for shoppers. Whether you’re looking for luxury boutiques, unique souvenirs, or local markets, shopping in Prague offers something for everyone. In this guide, we’ll explore the must-visit stores and markets that make Prague a shopper’s paradise.
Start your shopping adventure in the heart of the city at Wenceslas Square, where you can find an array of international brands and chic boutiques. For a touch of luxury, Parizska Street is the place to be, boasting high-end stores like Louis Vuitton and Gucci. If you’re hunting for unique, handcrafted items, head to the Lesser Town (Mala Strana), where charming shops offer everything from Bohemian glass to exquisite jewellery.
Don’t miss the vibrant markets, such as the Havelska Market, perfect for picking up local produce, crafts, and souvenirs. For a more eclectic experience, visit the Naplavka Farmers’ Market, a weekend hotspot offering organic food, artisanal products, and live music.
Shopping in Prague is not just about purchasing goods; it’s about immersing yourself in the city’s culture and vibe. From upscale shopping streets to bustling local markets, Prague provides an unforgettable retail experience for every traveller.
What to Buy in Prague: A Shopper’s Guide
Prague, the enchanting capital of the Czech Republic, is not only famous for its stunning architecture and rich history but also for its unique shopping opportunities. From exquisite, handcrafted items to delicious local delicacies, here’s a guide to the must-buy items when shopping in Prague.
1. Bohemian Glass and Crystal
Bohemian glass, also known as Czech crystal, is renowned worldwide for its quality and beauty. With a history dating back to the 13th century, this handcrafted glassware is available in various forms, including vases, glasses, jewellery, and decorative pieces. Moser Glass, established in 1857, is one of the most prestigious brands, offering exquisite items that make perfect gifts or souvenirs. You can find a wide selection of Bohemian glass in stores throughout Prague, particularly in the Old Town and near Charles Bridge.
2. Garnet Jewellery
Czech garnets, known for their deep red colour, are highly prized and make for stunning jewellery pieces. These garnets, mined in the Bohemian region, are often set in silver or gold to create beautiful rings, necklaces, earrings, and brooches. Granat Turnov is a well-known jeweller specialising in authentic Czech garnet jewellery, ensuring you take home a piece of Prague’s rich heritage.
3. Marionettes and Puppets
Marionettes are an integral part of Czech culture, with a tradition that dates back to the 18th century. These intricately crafted puppets are available in a variety of designs, from traditional characters to modern figures. They make unique and charming souvenirs. Shops such as Truhlar Marionety and Puppet Shop Gallery in the Old Town offer a wide selection of handcrafted marionettes.
4. Wooden Toys
For a nostalgic touch, consider buying traditional wooden toys. These beautifully crafted items range from simple figurines to complex mechanical toys and are perfect for children and collectors alike. Look for them in toy stores and markets across the city, especially at the Havelska Market.
5. Traditional Czech Beer
Czech beer, or pivo, is world-famous, and Prague offers a plethora of options for beer enthusiasts. Brands like Pilsner Urquell, Budweiser Budvar, and Staropramen are popular choices. You can purchase bottles or even special gift packs from supermarkets, specialised beer shops, or directly from breweries. For something unique, try visiting a local microbrewery and bringing home a craft beer.
6. Absinthe
Known as the “Green Fairy,” absinthe has a long and storied history in Prague. This potent spirit is available in various strengths and flavours. Visit shops like Absinthe Time on Jilska Street to find a selection of high-quality absinthes, along with beautiful glasses and spoons for the traditional preparation method.
7. Spa Wafers (Lazenske oplatky)
A delightful and unique treat to bring home is the spa wafer. These thin, round wafers come in a variety of flavours, such as vanilla, hazelnut, and chocolate. They are a popular souvenir and a tasty reminder of your time in Prague. You can find them in most supermarkets and speciality food stores.
8. Manufaktura Products
Manufaktura is a Czech brand known for its high-quality, locally made cosmetics and wellness products. Their offerings include bath salts, lotions, and soaps, often infused with traditional Czech ingredients like beer, wine, and herbs. These products make for luxurious and practical souvenirs.
9. Czech Porcelain
Another exquisite item to consider is Czech porcelain, particularly from the renowned brand Thun. Known for its delicate designs and fine craftsmanship, Czech porcelain includes tea sets, plates, and decorative items. Visit stores in the city centre or Thun’s own shops for a beautiful selection.
10. Vintage and Antique Items
Prague’s numerous antique shops and flea markets are treasure troves for vintage enthusiasts. You can find everything from antique furniture and jewellery to rare books and historical memorabilia. The Antique Bazaar and Bric a Brac in the New Town are excellent places to start your hunt.
Prague, a city known for its breathtaking architecture and rich cultural heritage, is also a haven for shoppers. Whether you’re hunting for high-end fashion, unique souvenirs, or local crafts, Prague offers a diverse shopping experience that caters to every taste and budget. Here’s an extensive guide on where to shop in Prague, highlighting the best districts, malls, markets, and specialty stores.
Where to Shop in Prague: The Ultimate Shopping Guide
1. Main Shopping Districts
Wenceslas Square: Wenceslas Square is one of Prague’s primary shopping destinations. This bustling area is lined with department stores, international brands, and trendy boutiques. Here, you can find everything from fashion and footwear to electronics and cosmetics. Notable stores include New Yorker, Bata, and Marks & Spencer.
Parizska Street: For a taste of luxury, head to Parizska Street. Located in the heart of the Old Town, this elegant boulevard is home to high-end designer stores such as Louis Vuitton, Gucci, Prada, and Dior. The street itself is a visual treat, with its beautiful Art Nouveau buildings adding to the upscale shopping experience.
Na Prikope: Another key shopping area is Na Prikope, a vibrant street that connects Wenceslas Square with the Powder Tower. This pedestrian-friendly street features a mix of international brands like Zara, H&M, and Mango, as well as Czech retailers. The Myslbek Shopping Gallery, located here, is a popular spot for fashion enthusiasts.
2. Iconic Shopping Malls and Department Stores
Palladium: Located in the Republic Square, Palladium is one of Prague’s largest shopping centres, boasting over 200 shops and 30 restaurants. This modern mall offers a variety of stores, including popular brands like H&M, Sephora, and C&A. It’s an ideal place for a comprehensive shopping spree, with options for dining and entertainment as well.
Novy Smichov: Situated in the Smichov district, Novy Smichov is another major shopping mall featuring around 150 stores. Here, you’ll find a wide range of shops, from fashion and beauty to electronics and home decor. Key stores include Marks & Spencer, Zara, and Peek & Cloppenburg. The mall also houses a multiplex cinema and several restaurants.
Kotva Department Store: For a blend of tradition and modernity, visit Kotva Department Store near the Old Town. This iconic building, with its distinctive hexagonal design, offers a diverse selection of products, from fashion and accessories to home goods and groceries. The rooftop terrace provides stunning views of the city, making it a must-visit spot.
3. Unique Boutiques and Specialty Shops
Bohemian Glass and Crystal Shops: Bohemian glass, also known as Czech crystal, is famous worldwide. Stores like Moser and Blue Praha offer an extensive range of high-quality glassware, including vases, glasses, and decorative items. These pieces make for elegant souvenirs or gifts.
Handcrafted Jewellery: Prague is known for its exquisite garnet jewellery. Visit Granat Turnov or Celetna Crystal for authentic Czech garnet pieces. These stores offer beautifully crafted rings, necklaces, and earrings, often set in gold or silver, showcasing the deep red hue of Bohemian garnets.
Czech Fashion Designers: Support local talent by exploring boutiques featuring Czech fashion designers. Stores like Julius Fashion Shop and Leeda offer unique, stylish clothing and accessories designed by emerging and established Czech designers. These boutiques provide a refreshing alternative to international brands.
4. Traditional Markets
Havelska Market: Located in the Old Town, Havelska Market is one of Prague’s oldest markets. It’s a great place to buy fresh produce, handmade crafts, and souvenirs. The market’s lively atmosphere and variety of goods make it a fun spot to explore.
Naplavka Farmers’ Market: Every Saturday, the Naplavka Farmers’ Market comes alive along the Vltava River. This popular market is known for its organic produce, artisanal foods, and handmade products. It’s a favourite among locals and tourists alike, offering a vibrant, community-focused shopping experience.
Jirak Farmers’ Market: Situated in the Vinohrady district, Jirak Farmers’ Market is another excellent spot for fresh, local produce and speciality foods. Held several times a week, this market features a variety of stalls selling everything from organic vegetables to baked goods and cheeses.
5. Souvenir Shops
Manufaktura: Manufaktura is a well-known Czech brand offering a range of cosmetics and wellness products made from traditional ingredients like beer, wine, and herbs. Their stores are found throughout Prague, providing high-quality, locally made items that make perfect gifts.
Blue Praha: For unique and artistic souvenirs, visit Blue Praha. This shop specialises in beautiful Bohemian glassware and ceramics, offering a wide selection of handcrafted items. Each piece is a work of art, making it a special memento of your visit to Prague.
6. Seasonal and Holiday Markets
Christmas Markets: Prague’s Christmas markets are magical, transforming the city into a winter wonderland. The main markets in Old Town Square and Wenceslas Square feature beautifully decorated stalls selling festive goods, from handmade ornaments and crafts to delicious seasonal treats. The festive atmosphere, complete with carol singers and twinkling lights, is a highlight of the holiday season.
Easter Markets: Prague’s Easter markets, held in Old Town Square and Wenceslas Square, are equally charming. These markets offer a variety of traditional Easter goods, including decorated eggs, spring flowers, and handmade crafts. It’s a wonderful opportunity to experience Czech traditions and find unique seasonal items.
7. Practical Tips for Shopping in Prague
Currency and Payment Methods: The Czech Republic uses the Czech Koruna (CZK). While many shops and restaurants accept credit cards, it’s a good idea to carry some cash, especially for smaller purchases and market shopping.
Tax-Free Shopping: Non-EU visitors can take advantage of tax-free shopping in Prague. Look for stores displaying the Tax-Free Shopping sign and ask for a tax-free form when making a purchase. You can claim a VAT refund at the airport when you leave the country.
Opening Hours and Shopping Etiquette: Most shops in Prague open from 9 AM to 7 PM on weekdays and Saturdays, with shorter hours on Sundays. Markets and smaller shops may have more limited hours. When shopping, it’s polite to greet shopkeepers with a friendly “Dobry den” (Good day) and to say “Dekuji” (Thank you) when you leave.
Shopping in Prague offers a rich and diverse experience, blending the city’s historical charm with modern flair. From luxury boutiques on Parizska Street to bustling markets like Havelska and Naplavka, there’s something for every taste and budget. Don’t miss the chance to pick up unique items like Bohemian glass, garnet jewellery, and handcrafted marionettes. Whether you’re exploring high-end malls or quaint local shops, the vibrant retail landscape in Prague promises an unforgettable shopping adventure. Embrace the culture, enjoy the variety, and take home a piece of this enchanting city.
