Thinking about ditching the old paper price tags for something smarter? Welcome to the world of electronic shelf labels (ESLs). They sound pretty amazing, right? But before you dive in, you’re probably wondering: how much do these digital labels really cost? Let’s break down everything you need to know about electronic shelf labels’ cost and whether they’re worth it for your store.
What Are Electronic Shelf Labels?
Let’s start with the basics. ESLs are digital price tags that you attach to your store shelves. They display product prices, details, and even barcodes. The best part? You can update them all with a click from your computer or mobile device. No more running around the store printing new paper tags every time a price changes.
Pretty cool, right? But here’s the deal: the electronic shelf label market can be overwhelming. There are lots of choices, and the price can vary. Let’s see what factors go into the cost of ESLs.
What Affects the Cost of ESLs?
The electronic shelf labels cost isn’t just about buying the labels. Several things play into the total price.
- The Labels
The main part you’ll pay for is the labels themselves. These come in various sizes. Smaller ones are perfect for regular shelves, while larger ones work better for special promotions. Basic ESLs usually cost between $5 to $20 each.
Want to splurge on color displays or bigger tags? You’re looking at $25 to $50 or even more per label. But here’s a pro tip: high-quality labels may cost more upfront, but they tend to last longer and work better. So in the long run, you’ll save money.
- The Setup
Now let’s talk about setting it up. ESLs need a system to connect to your store’s pricing software. Some systems charge a one-time fee, while others have a subscription (monthly or yearly).
You’ll also need some IT support to integrate the system into your store. Sure, it’s an investment, but once it’s set up, managing prices is super easy. No more mess with outdated tags!
- Installation
Getting everything up and running isn’t too complicated, but you’ll probably need help from a tech team. Depending on the size of your store, it could take a few hours to a few days to install. It’s a one-time cost, and after that, you’re good to go.
- Energy Efficiency
Here’s the best part: ESLs are energy-efficient. They use a special tech called computerized paper, which only consumes power when the price changes. Compare that to traditional screens, which always use power. So yes, they might cost a little more upfront, but they’ll save you on energy bills in the long run.
Let’s Talk About Your Savings
Okay, so we’ve covered the costs. But how exactly do ESLs save you money? Let’s talk about it.
- Save Time and Labor Costs
Reprinting price tags takes time. Time = money. ESLs let you update prices instantly with the click of a button. No more running around the store to print new tags. That means less labor needed, which saves you money on staff costs.
- No More Pricing Errors
Pricing mistakes can be costly. Imagine you accidentally mark something at the wrong price. With ESLs, you can update prices in real-time. No more errors, which means no more lost revenue.
- Lower Energy Bills
As I mentioned earlier, ESLs are energy-efficient. They use much less power than traditional screens. That means your store’s electricity costs will be lower. Saving money on energy is a win for both your wallet and the environment.
- Improve the Customer Experience
ESLs aren’t just about saving money—they make life better for your customers too. They’ll always see the correct price, and you can even add extra product info or QR codes. That builds trust, and customers who trust you are more likely to return.
Are ESLs Worth It?
The big question: are electronic shelf labels worth it? Yes, absolutely! The electronic shelf label market might seem expensive at first. But when you think about the time saved, fewer pricing mistakes, and improved efficiency, the benefits quickly outweigh the initial cost.
The upfront cost is higher than paper tags, but considering how much easier they make your life, it’s totally worth it.
Ready to Upgrade?
If you’re ready to make your store smarter, ESLs are the way to go. They save you time, money, and stress—and your customers will notice the difference. The electronic shelf label market is booming, with options for different budgets and store sizes. It’s an investment that pays off faster than you might think.So, what do you say? Ready to make the switch and level up your store with ESLs? Let’s get started! Visit SOLUMESL.com to find out more.
