Acquiring jewellery for your business is a challenging yet crucial task for every jewellery retailer. There are several factors that you should take into account prior to engaging in business with any jewellery supplier.
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Without a doubt finding a reliable B2B gold and diamond jewellery wholesaler is crucial for sourcing high-quality jewellery products at competitive prices. However, obtaining jewellery at competitive prices is merely one aspect of engaging in business with a jewellery supplier. You should consider various other factors like the quality of the products, customer services, additional charges, and certification of purity. In this blog post, we provide five tips that will undoubtedly assist in the growth of your business.
Tips For Buying Wholesale Jewellery That Sells
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Read Your Market Trends
Before you buy the latest jewellery designs for your store from a jewellery supplier, you should do extensive market research. You may ask why? The answer is not hard to figure out. You need to do research to understand what your customers want and to take advantage of new emerging trends. In other words, attempt to find out what your market wants (also called demand) and then give it what it wants (called supply). Let us look at an example to see what I mean.
When Friendship Day is coming up, more people buy lightweight gold and diamond rings, bracelets, and pendants for their friends. For example, let’s say that gold Cuff Bracelets are popular in your market and that their demand is increasing. At this point, buying a lot of diamond Tennis Bracelets or Link Bracelets might not be a good idea. Even though Tennis Bracelets and Link Bracelets look classy, their sales will be lower around Friendship Day. All this is because people in the market DEMANDS cuff bracelets, and if your business can not give them to them, your sales will not soar.
So, you must research if you want to buy the latest jewellery designs that will sell in your market. This will allow you to place an order with your Gold and DIamond jewellery wholesaler for the jewellery that will be in high demand.
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Look For A Trustworthy Jewellery Supplier
Once you have understood your market and customer requirements, you must look for a jewellery supplier. The diamond and gold jewellery supplier must be able to provide you with jewellery that is in demand or trending in the market. It is not only about the wide variety that your jewellery supplier can provide but also about the quality of the product.
We all can agree that providing customers with low-quality jewellery is a definite way of losing business. You must provide your customers with impeccable quality, and it can be achieved when you have found a trustworthy jewellery supplier. A reputable jewellery supplier can provide you with pristine quality jewellery that will leave a lasting impression on your customers. Once you start offering your customers high-quality jewellery, they will return to your store for more jewellery shopping.
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Carefully Check The Product Description And Ask For Certifications
Reputable jewellery suppliers rarely provide false or misleading information about the products, but it is still necessary to thoroughly check the provided information. You need to critically evaluate the product description provided by the diamond and gold jewellery wholesaler.
You must check the product’s size, weight, colour, and design to ensure that you receive what you ordered. If you are buying gold jewellery, look for BIS-Hallmark on the products, and if you buy diamond jewellery, look for certification from either GIA, IGI, or SGL Labs. With a certification from a trusted institute, you can sell your products with confidence in their purity and quality. When you offer your customers certified jewellery, you will find that they are more willing and are easy to persuade to buy your merchandise.
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Don’t Go All-In The First Time
Now you have found a reputable jewellery supplier who can provide you with the latest jewellery designs that your customers love and demand. The next step is to place a small order with them. Why, you will ask. You need to first understand how they operate before you go All-In.
After placing your first order, you can feel sceptical about your business deals. Under such circumstances, place a couple more orders to understand the process better. Once you are satisfied with their products and service, you should go ahead and invest a large capital. Find a new gold and diamond jewellery wholesaler if they continue to supply products that are of low quality or do not fit your brand image.
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Carefully Check The Pricing Of The Products You Purchase
When buying jewellery from a reputable diamond and gold jewellery wholesaler, pay attention to the invoice you receive. You should never forget to check for additional pricing, even if the prices of the products are low enough to make a good profit. Many jewellery suppliers will give you quotations with extra costs or hidden fees charged over your products.
In these situations, you should always look closely at every charge that comes with the order you place. You must check for the gold price, the purity of the jewellery, wastage charges, and delivery charges. A reputable diamond and gold jewellery wholesaler will ensure that every cost is transparent and the breakdown is mentioned in the invoice. Once you fully understand the different charges the jewellery supplier charges, you can make a better business decision.
In Summary
To buy high-demand wholesale jewellery, conduct thorough market research to understand customer demands. Once you have a thorough understanding, you can look for a trustworthy jewellery supplier, like Goldsetu, who can provide a wide variety of high-quality products. Ensure that you look at the product, its description and certifications from reputable institutes such as BIS, GIA, IGI, or SGL Labs. These certifications will ensure that the products you receive meet your and your customer’s expectations.
How Goldsetu Can Help You Grow Your Business?
Now, this can be a time-consuming process, but if you are ready to do business with a reliable company, we have a name for you: GOLDSETU!
Goldsetu’s main office in Noida works with more than 5,000 retailers in different parts of India. You get more than just jewellery of the highest quality! Yes, you read it right! You get access to several digital tools to make your jewellery website, digital inventory, and marketing banners with your brand name on them. It does not end there! You also get a central place to manage your business operations and customers.
All of these features have been carefully put into an app for you. You can get quick access to the latest jewellery designs that are trending in your market. And we provide express delivery on your select designs while keeping all the charges completely transparent at the time of placing an order. If you wish to connect with our team for a demo or visit, please leave your details here to hear from our Retailer Support Agent.
