You have done everything you can to reach your target audience. You have published as much creative content as you want with targeted keywords, and you even tried to use PPC ads to get your website to the top of the search engine result.
So what gives? Why is your website still not doing well on Google search results?
Unfortunately, more than keywords, content, and hard work is needed to rank on Google. There needs to be logic behind your action for your website to be well built. You can get help from an expert SEO Agency Toronto-wide for great ranking results.
First, let’s understand why your website is not ranking in Google search results
Your Content Is Too Sales-Y
What does this mean that your content is too sales-y? It means you are only trying to make a sales pitch to your audience.
When making your content, you need to sound informative, trustworthy and reputable. This means that you aren’t trying to sell your products but that you empathise with your consumers’ concerns, and you can help them reach a solution.
Try to create engaging and creative content that consumers can relate to, and do not go too hard on selling.
Your Website Loads Too Slow
All people will agree that a slow website can be frustrating. Most of the time, when we come across slow websites, we click away and look for an alternative website.
So if your website is loading slowly for the liking of consumers, they will want to find another website and could quickly go to your competitors.
Make sure to optimise your website to load faster. Remove all unnecessary codes and elements to keep the size as small as possible, or seek assistance from an SEO Agency Toronto expert to ensure that the website loads quickly for everyone.
You Aren’t Answering The Right Questions
When people search on Google to look for something, their tendency is to have a question answered. Like, if someone needs to find an SEO Agency in their area, they may search “Best SEO Agency near me?”
This means that your content needs to answer the right questions. If your business is a Chinese restaurant, try to create content focused on that business.
You Are Targeting The Wrong Keywords
For some businesses, finding the right keywords to use can be very easy. However, there are those businesses wherein it isn’t easy to find a keyword that is not too overfilled but is common or to find a keyword that is not too specific.
One of the best ways to ensure that you use the right keywords is to work with experts. The best SEO Agency can do the research and analyse trends for you to ensure that you are targeting the right keywords.
Conclusion
Ranking your website on Google is hard work. It is always helpful to seek the help of an expert SEO Agency Toronto. They help you to find the right keywords, create content that answers their questions, and build a website that loads fast.
Hire a top SEO agency to sky-rocketing your website on the top of the search engine result page.