A METHOD IN THE MIDST OF THE CRAZINESS OF DIGITAL MARKETING!
People often think that digital marketing is just one thing, but it’s actually a field that involves carefully coordinating a number of different tasks. It is important to choose the right mix of Digital Marketing activities that fit with the brand, offline marketing efforts, customer base, and what competitors are doing. After choosing, adjusting efforts based on results requires a quick response. Even if something works for a competitor, it might not work for a business. Pixel Studios acts as a Digital Marketing Agency in this case.
HOW WE DEVELOP DIGITAL MARKETING STRATEGY FOR YOUR BUSINESS.
Every business is different in terms of who it is and where it wants to go. At Pixel Studios, our Digital Marketing Strategy changes to fit the needs of the business at that time. In a nutshell, this is how we do things.
Industry.
Learn about the field in which your business works.
Business Model
Knowing how your business fits into the industry
How customers act
Who are your customers and how do they act around your product?
Short-Term Goals
Understanding the short-term goals, like the launch of a product
What competitors do
Who your competitors are and how they do business.
4 levels of Digital marketing impact in pixel studios:.
At Pixel Studios, we classify Digital Marketing Activities at 4 levels based on the client’s business & aspirations. Based on the level, we align the digital marketing activities of the brand.
Hygiene
Every digital asset aligns to the brand design & communication forming a strong foundation.
Discoverable
The website discoverable in search engines & social media posts discoverable with the right hashtags are some examples.
Engaging
The design & copy should not only catch the attention but also make it more compelling to initiate a conversation.
Performing
Engagement & conversation should lead to business results like purchases, downloads, signups. thus ensuring a better ROI.
