The world is changing, and with it is the importance of making sustainable choices. But how do you translate this to your promotional offerings? Eco pens are the answer.
Why Use Promotional Pens?
Branded pens are a smart way to remind people of your business. Whether you hand them out at an event, or with a quote, eco-friendly promotional pens allow your customers to have your brand in their hands.
In addition to how visible they are, pens are also easily associated with memorabilia, and they are useful, they can be put in the car, on the desk, and always be used. They are also long-lasting and can be used for half a year to multiple years, depending on how much you use them.
How To Design Promotional Pens?
You can always decide to just display your brand’s logo on the pen but optimising your pen will always be a better choice. This can be in the form of adding a tagline, or a quote that aligns with your brand. If you’re handing the pen out at an event, a brand-specific choice is also good. You can even hand out different colours of the same designed pen for different events, the choices are endless.
Where To Get Your Eco Pens?
Simply Merchandise’s Promotional Pens are an obvious choice. The company is Australia’s leading manufacturer of personalised promotional gifts and can help you order in bulk for less. They have options in wood, bamboo and cardboard amongst others and then all you have to do is start personalising before putting in an order.
The Benefits of Being Eco-Friendly
How people see your business is vital. With the growing trend to combat climate change and reduce our footprint, now is a crucial time to make a mark and promote being an environmentally conscious company.
Advertising that your business uses environmentally friendly methods can help attract new customers. It’s also a great way to start a conversation. For example, if you’re handing out promotional eco-friendly pens for events, such as wooden retractable pens, you will make a great impression. This creates an opportunity to engage that person in the chat, potentially securing future customers.
Does Eco-Friendly Mean Cost-Friendly?
In the past, being environmentally conscious was seen as expensive because companies charged too much for products that could be cheaply purchased from a less environmentally conscious company. Today, environmental friendliness is not considered a novelty, so prices have stabilised at a reasonable level.
As the world is becoming less dependent on natural resources, companies that still use them have higher costs due to the rarity of these materials. So, a company that uses sustainable or recycled resources will generally pay less.
That being said, just because something is made from reusable sources doesn’t mean you compromise on quality. Good manufacturers know how important it is to keep their standards high and costs affordable, so choose carefully before making a large purchase.
