Celcius Logistics, India’s fastest growing cold-chain marketplace startup, today announced the launch of its smart last mile delivery platform that addresses and fixes the most pertinent pain points in India’s fragile cold supply chains.
The brand has also partnered with vehicle owners and automotive manufacturers to create a robust on-ground network of reefer vehicles, that will be integrated with the smart platform which has been created with a unique Inventory Management System (IMS). Celcius has launched this platform in six metros and plans on expanding this to other tier-2 cities and towns in the next six months.
The company has already secured contracts for storage and distribution from clients like Zepto, Maersk, Jubilant foodworks and others, and also handles distribution for Zomato, Rebel foods and a host of other Cloud kitchens and local businesses who get instant access to all the asset inventory via Celcius’s last mile delivery platform.
Through this platform, Celcius aims to connect various cold chain stakeholders and deploy tech-first solutions to reduce the massive in-transit wastage of perishables caused by cold chain malpractices and inefficiencies. Speaking about the new platform and the efforts to strengthening the last mile delivery of cold supply chain, Swarup Bose, Founder and CEO, Celcius, said, “I am happy to announce the launch of our last mile solution for the cold supply chain which has been a labor of love for the past 8 months. With the success of our SaaS platform that focuses on the initial leg of the supply chain, we are now focused on strengthening the last leg of the journey with aggregation of existing small reefer vehicles and introducing a new range of reefer vehicles on Mahindra bolero, Tata 407, Ashok Leyland Dost, among others. Through this solution, we envision a nationwide network of these last mile vehicles and storage points, making the primary and secondary movement and storage of perishables more efficient. As a platform, we aim to become the backbone upon which any entity involved in manufacturing and distribution of perishable products can do so with absolute visibility of their product from end to end. We hope this endeavor can work towards reducing wastage, reducing prices and enhancing the food security for the country.”
Celcius is a cold-chain marketplace startup. It is the only aggregator platform in India, which offers solutions for both Reefer logistics and cold storage warehousing. Celcius’ simple yet unique solution can be credited to its inception as a response to the COVID-19 pandemic in India.
