When discussing serious competition for tech-giant Apple, Samsung always comes to mind. However, when we set aside brand and overall phone outlook, Apple’s biggest competitors, go beyond the usual go-to tech companies. For instance, we have Huawei, Sony, Microsoft, IBM, Dell, you name it!
Since the beginning, Apple has distinguished its products through innovation, beautiful design, and marketing tactics. This is why Apple fanatics can’t seem to return to their precious brand, Apple, over and over again. So if you’re one of those people and are looking for a reliable store (apart from the Apple Store to buy some of the best products, feel free to visit experimax.com.
This article will go over all there is to know about Apple’s biggest threat and rivals in the industry. Keep reading to know more!
Samsung
Samsung is a consumer electronics firm and the most prominent smartphone producer in the world. The business provides services for retail, insurance, textiles, automobiles, telephones, home appliances, and more. It has assembly factories in 80 different nations. Samsung reported 279 trillion KRW in sales and a 39 trillion KRW net profit in 2021[3]. Comparing Apple’s 22% market share to that of tech behemoth Samsung, the latter holds roughly 31% of the worldwide smartphone market. However, Apple vastly outperforms Samsung in the US market.
Microsoft
Over the past few decades, Microsoft, an American technology business, has transformed information technology. Bill Gates established the company in 1975 and is well known for its Microsoft Windows product line. Under Bill Gates’ inspiring leadership, Microsoft has accomplished its objectives over the previous 40 years.
Microsoft’s product portfolio comprises Windows, Office, Xbox gaming, Surface, and mobile devices. Microsoft is among Apple’s main rivals in several industries, including operating systems, computers, and cell phones.
Larry Page and Sergey Brin established the well-known American technology business Google in 1998. Google is renowned for its operating systems, desktop, and mobile applications, cloud computing, search engines, internet advertising, and Google Maps.
Google is Apple’s main rival in the operating system market. Android currently holds an 84.7% market share, so Google’s strategy focuses on widespread adoption. Apple iOS, on the other hand, contains an 11.7% market share. Blackberry phones have 3.6 and 8 megapixels, respectively.
Dell
Michael Dell is honored by the name Dell. It is an American multinational computer firm that makes, sells, and repairs computers and related hardware (products and services). Apple’s main rival in the notebook market is Dell. This rivalry started many years ago when Dell released the Dell DJ, a competitive product, and became one of the iPod’s initial rivals. To compete with the MacBook Pro, Dell introduced the XPS brand of laptops a few years ago.
Dell and Apple compete in the PC business, although Apple’s clientele is more devoted. Apple Inc. developed excellent brand recognition throughout the year among consumers in every market category they engaged.
Summary
Though the above brands may have some outstanding electronic device models, it might be safe to say that some of them just can’t beat Apple’s class. Apple provides some next-level features which keep us wanting more and more and stops us from buying any other brand. If you are looking to buy MacBook Pro, or buy iPhone, and other Apple or Samsung products, know that Experimax could be your go-to site!
