LinkedIn is one of the most popular social media platforms booming with time. Its linked automation feature is creating a stir among other social forums, making. It is a leading platform for generating leads.
 
Today, LinkedIn is providing incredible opportunities in expanding social selling. Generating leads, and augmenting business reach. But it’s not that easy as one single mistake, and your LinkedIn account can get banned! Since many marketers use LinkedIn for its B2B lead generation software, getting banned is scary.
 
Did you know with LinkedIn automation tools, you can optimize. your LinkedIn presence and enjoy safe authority on the platform? So, here are 7 essential rules to remember for LinkedIn outreach. Follow them to continue enjoying the exceptional perks the platform offers to businesses.

1. Set Daily Limits & Manage.

One of the common myths with LinkedIn is that businesses have to set up a profile. Once done, they can mass outreach in seconds. Unfortunately, that’s not how things work!
Some businesses start by connecting 2 to 3 people on LinkedIn per day. And then jump on LinkedIn automation tools to automate the process. And connect 60+ users a day. They believe this will take them to a successful LinkedIn lead generation pathway. But, the sudden surge will be detected by LinkedIn and your account will get banned.
To avoid such unnatural ways on the platform, make sure to warm up and manage the account. Divide your LinkedIn account connectivity in the following way:
Controlled Connection Requests
Don’t jump the bandwagon. Let your LinkedIn profile warm up a bit before boosting the process. Make sure your connection request game doesn’t look like spam.
  • For the first 5 days, send 5 connections requests a day.
  • For the next 5 days, increase it to 10 connections a day.
  • Then other 5 days, boost it to 15 connectivity requests a day.

And so on!

During this time, check your LinkedIn account and check the acceptance rate. If your connection requests are being accepted. Then keep increasing the numbers. But, if the acceptance rate is below 60% then don’t exceed 25 connection requests a day.
If you are using a free account on LinkedIn, then 25 connection requests per day are brilliant. But, with sales navigator LinkedIn i.e., premium account, 30 to 35 connections a day is perfect. But remember not to exceed from 100 connection requests per week benchmark. It implies both, free and premium accounts.

Sending Direct Messages

Sending direct messages to your 1st-degree connections is also a great way to increase outreach. Yet, the limit is also set for this!
  • Try to send 30 messages a day when your LinkedIn profile is new.
  • Increase the number to 50 to 70 messages per day when the account is warmed up.
  • Accounts with sales navigator LinkedIn can go for 70 to 100 messages a day.
Don’t forget, LinkedIn doesn’t allow its users to keep spamming. You need to outreach your connections. Use LinkedIn automated messaging once your profile is well established.
Did you know there is a limit to the greatest searches on LinkedIn as well? Every month, you can:
  • Search 30 new users on the platform when your LinkedIn account is new and warming up.
  • Once your account is warm-up, you can make 300 searches per month. This is for free accounts.
  • Accounts with sales navigator LinkedIn can make unlimited new searches without restriction.

2. Managing Profile

Creating a top-notch LinkedIn profile is also important. Avoid using baseless shenanigans and go for a professional-looking profile picture. This will set you on the right track. Don’t use the default background image for your LinkedIn profile. Instead, choose an eye-catching image that can help you be distinguished in the long run.
Add an interesting headline and the summary, instead of automated work. A little effort is always fruitful! This will improve your chance of getting noticed. And augment the connection acceptance rate as well.

3. Get Rid of Pending Connection Requests

One of the most effective LinkedIn tips is to delete all the pending connection requests!
If you want to use the real power of LinkedIn automation tools. Then there are some protocols you need to follow. You are sending tons of connection requests monthly. And the majority of them are not accepted. At such a point, you need to do something before LinkedIn believes your account is of no good and bans you.
 
The best practice is to withdraw unaccepted connection requests after 15 to 20 days. If your pending connection requests exceed the mark of 1,000 to 1,500. You may lose the ability to send more invites. To keep yourself safe, the best way is to never exceed 500 pending connection requests.

4. Use the Power of Personalization

With personalization, you can increase the connection request acceptance percentage. Make sure the personalized message is custom-tailored, according to every individual. There are two core reasons why to go for personalized messages:
Sending the same generic outreach message to everyone will make LinkedIn believe you as spam.
As compared to generic messages, people tend to respond well to personalized messages.
Make sure to add personalized tags to your messages. That can gain their attention. It’s never recommended to go for LinkedIn automated messages in the beginning. You must create and change each message with precision. This increases your chance of getting a connection request accepted. Moreover, it can prove as an ice-breaking session, leading to LinkedIn lead generation.

5. Go for Cloud-Based LinkedIn Automation

The LinkedIn platform doesn’t allow any automation. Any tool that can extract users’ information is against LinkedIn user agreement. But without automation, generating solid leads is pretty difficult. Thus, it is advised to go undetected.
There are many LinkedIn automation tools but not all are secure. Some of the extensions, browsers, bots, etc. Can be detected, leading to account restriction. Thus, it’s best to use cloud based LinkedIn automation. These tools are a safer option, don’t work as an extension, and are available 24/7.
 
Some reasons to use cloud-based LinkedIn automation:
  • The cloud-based tools provide a dedicated IP address. Thus, every time you will log in to your account, the country will remain the same.
  • Since these tools are on the web, thus. LinkedIn will assume you using the account from another computer.
  • With some cloud-based tools, users can also use advanced personalization. For LinkedIn automated messaging, these tools go beyond first. And last name automation, boosting your connection request time.
  • Stimulates human interaction and behavior. Helps in managing daily connection limits, setting working hours, and sending messages. A completely natural way of processing with automation.

6. Use Templates to Increase Response Rate

Whatever you say in your connection request message. And during follow-up communications determines the lead generation chances. The better and swift the response, the higher chances of LinkedIn lead generation.
But, many people use tedious templates that bore the readers. Thus, it’s better to find the perfect algorithm. Use personalized messages as a tool to get specific in search. Find people or their comments that define your brand. With a common ground to communicate. the connection response time and acceptance increase.

7. Set Time-Zone and Interactions

It’s the algorithm of LinkedIn to track the time of accounts and check when they were active. Thus, if you are sending new connection requests and personalized messages every day at the same time. LinkedIn will flag you.
Thus, it’s essential to find automation. That can mimic human behavior and work. Use time-zone settings on LinkedIn to control your connection requests. Messages, and interaction timings. With automated solutions, you can schedule specific times. And days to send a new connection request and send the messages.
Outreach campaigns can be managed with automation only. If you are aware of the flags that LinkedIn believes to be spam. Avoid getting banned by setting interaction hours. And minutes to play along with the platform’s algorithm.

Wrapping Up

LinkedIn can prove as a worthful B2B lead generation tool, but a mistake can cost you everything. Thus, follow these tips and tricks closely to escape from any type of worries. Use LinkedIn to find suitable and potential prospects and expand your business.
 
These tips make sure your business profile is safe, secure. Don’t let LinkedIn believe you as spam, and help in getting appropriate responses. To launch a killer LinkedIn campaign, you must know these tricks by heart. Remember, slow and steady always wins the race.
 
If you will try to work faster without warming up and letting. LinkedIn believes you as a robot instead of a human, your account will get flagged for sure. Plan before finalizing any plan and then work. Even for sales navigator LinkedIn profiles, time zone plays a crucial part. Even paid and premium profiles can look like spam if mishandled. And automated using the wrong platforms.
 
Utilize the power of LinkedIn smartly to up your business game.
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