When it comes to providing world-class customer support service, live chat can be considered one of the essential tools. With the help of live chat, the conversion rate can be highly improved as the customer gets a quick reply for every query he or she asks. As when he/she becomes satisfied with the instant answer and this will ultimately lead to increased revenue.
According to the reports released by eCommerce website development Companies, the live chat accounts are responsible for about 30% of all conversions. We can’t deny the fact how rapidly the business environment is changing. This competitive world is emerging with new trends and the latest technology every second day.
Many of the businesses are struggling to set themselves for the attention from their potential customers to be visualized. For this, a huge number of industries move towards live chat software to help their customers and clients by offering efficient and meaningful interaction sessions.
Live Chat can be defined as one of the outstanding sales hacks. The website conversions become very easy with it with no requirement of split testing. Now live chats have become well popular as this has provided numerous benefits to the business organizations by interacting with the customers whether it is the real-time on the homepage or landing page.
The other reason why it is so much appreciative is that it also strengthens relationships with your customers. When any of your clients can directly contact you regarding the queries which they have they will be highly biased.
If we say that Live Chat is a game-changer it can make a huge difference in the revenue but still, numerous businesses are not aware of its usefulness.
According to the surveys, all the other channels such as email and phone have been outperformed by live chat. This tool has given its 100% efforts in increasing the sales.
If you want to get the most out of the live chat, you have to work very smartly, employing various powerful strategies will surely going to work and even know how to train your mind to use the resources.
Though several visitors visit your website it does not mean they are going to purchase your product or service. So, Implementing the best business strategies is the only thing that is going to work.
If we look at today’s scenario various eCommerce website development companies are using the live chat option to engage with potential customers by responding to their queries immediately. Many of the brands as well as every website over the internet uses the live chat mode to communicate with their customers.
There are still some brands who are in dilemma whether they should implement the live chat mode to their site or not? And if they are using this method then it will efficiently work out? So, here in this guide, we have discussed the useful tips to maximize from your live chat?
How Can Live Chat Increase Conversions on Your Website?
Here we have mentioned a few of the tips which will surely help you to know how live chat is providing various benefits to businesses and is very useful to increase the conversion rate for the website.
1. Your Agents Availability
The very best benefit provided by live chat is the customer can get assistance whenever he/she is required. Although it is unknown to the agent about the particular time when the customer can ask for help. It will always be a good option that despite 9 to 5 working hours it is for the rotational shifts so that in the 24 hours maximum number of leads can be generated.
2. Merging the Live Chat Tool with Email
In case if it is not possible to remain 24*7 online, then merging the live chat tool with email will be the best option proved. As if any of the clients visited the live chat window can be known through the email provided. This will also increase the leads into conversion.
3. VOIP Integration for Your Live Chat Tool
With the help of voice-over-internet protocol, any of the customers can directly send a voice message based upon the internment broadband connection.
4. Make Good Use of Canned Messages
When there is a thought to save time then canned messages are best. It is not only good for the agents but also for the customers. If the query is regarding the product and services then the canned responses are highly appreciative here. Crafting out a proper canned message saves a lot of time. But make sure to use the canned messages whenever necessary and don’t use them for personal reasons. This will make the customers more comfortable and ultimately convert the leads into final customers.
5. Pre-Chat Surveys are a Great Way to Start the Conversation
With the help of live chat surveys, the prior information of the customer such as name, address, email ID may be known. So, with the help of customizable pre-chat, it can be easily known what information the customer wants to know regarding the product and services.
6. Returning Visitors Should be Targeted / a Trigger Should be Used
A returning customer is the one who has been completely satisfied by the product and services he/she has used in the past. And again he/she has visited your website to purchase something. Here the company has a great opportunity to grab the customer by sending personalized recommendations through live chat. As the agent has to look at the history of the customer and by offering a certain discount to him/her by making a cheerful conversation you can make a conversion.
Final Words
Increasing conversion rates is indeed a difficult task, but it’s not impossible to do so using live chat. For several Ecommerce Development services, you can connect with experienced online professionals who will help you out in this. Expect higher conversion rates will require time and patience. If you use all, some, or even just one of the tactics/strategies we’ve discussed here, it will definitely be going to put you in benefit.
