The new decade is all set to witness an increase in the number of mobile users. With such increasing numbers, it definitely makes sense for mobile web developers to develop mobile applications and websites by breaking some designing rules. By getting rid of designing stereotypes, achieving a fabulous mobile website design becomes a cakewalk! It is a must because m-commerce is burgeoning at pace and more than 83% of mobile users in India checkout websites through mobiles.
But what all is required for conceiving a flawless mobile-friendly website design? That’s an interesting question indeed because when you go off track to experiment, it becomes essential to abide by some guidelines for creating a mobile-friendly website design. Instead of falling for the non-trusted tips & hacks, you must peruse this pocket-guide. It will usher through the right path of prioritizing the speed of the mobile website design.
Cajoling Mobile Website Design
Without having an understanding of mobile design, you cannot change it. Before getting started, let’s cajole the mobile website design.
A responsive website is compatible with multifarious screen sizes. But when we talk about the mobile-first design of websites, the key priority is the users’ experience on viewing the website on a mobile screen. Right from the initial framework to the final website, the entire focus is on compatibility with multifarious mobile screens. Desktop and laptop screens are secondary. Even Google has a soft corner for the websites that prioritize mobile phones. Let’s get started.
- Armed with Appropriate Tools
Sachin Tendulkar is an outstanding batsman and when armed with cricket gear, he’s the G.O.A.T. Similarly, website designers and developers must have the right set of tools for conceiving a flawless mobile-friendly web design and provide a smooth user experience. With the assistance of the right set of tools, it becomes facile to customize the website content, graphics, and imagery that contribute to the growth of a mobile-compatible website design.
- Mobile-first Elements
The prominent priority for every mobile-friendly website design is the use of elements. Delve in the core understanding of all elements that are used for creating a mobile-friendly website. With strategic positioning of elements in the raw framework of the website, it becomes easy to use the website. For example, take a look at Flipkart mobile app. It has a simple structural design with aptly positioned buttons for smooth navigation. The hamburger icon enlists the majority of product categories under it.
- Incorporating Responsive Imagery
Without second thoughts, everyone would agree that incorporating images is a crucial part of the website. If integrated aptly i.e. optimized according to the website, they can do wonders and specifically, do not make the website slow. But the key point to remember is the technical requirement for displaying the picture. A mobile screen and desktop screen have different requirements for showing an image. Thus, web designers require doing some smart work and save time. As per experts, it is better to use two versions of an image- JPG and SVG. An SVG image loads faster than JPG and appears clearer.
- A Suitable Typography
Point! If a visitor is not able to read the text on the website, especially for the mobile, then it is of no use. Mobile-first websites must have readable texts, not just appealing images because providing the necessary information is a must. Use a typeface that can be read without causing strain on the eyes. A balanced typography that guides the reader is a must. Thus, always be considerate of choosing the right typography that compliments the website design.
- M-A-D-F
That’s an abbreviation for master available device features. A smartphone is capable of performing multiple tasks that cannot be done on a desktop/laptop. So, taking the advantage of the features of a smartphone, one can surely offer a better user experience. There are plentitude of features that can be included in an application like AR. It will simplify a lot of work for users as well as developers.
- Content Optimization for Screen Size
As per the latest report filed by a leading Indian Magazine, 86% of adult mobile users are engaged in checking out websites through mobile phones. These statistics will keep on changing frequently in forthcoming times. There’s a lot of difference between that you THINK as mobile-friendly and that’s ACTUALLY mobile-friendly. It is not necessary that the content seen on the desktop screen will be the same as seen on the mobile screen. Hence, you got to be considerate while optimizing the content for a mobile-first website.
- Inclusion of Multiple Type of Content
Here’s a bonus tip- audios and videos perform flawlessly on mobile-friendly websites. You can easily provide a flawless experience to users engaged with the website. This will increase the conversion rate of the website as well.
Mic Drop
Analyzing the current scenario, creating mobile-first websites has become a necessity. Ignoring it is something that you cannot afford. Even Google prioritizes the mobile-amicable websites because of the consistently increasing m-commerce. It is because 51% of the internet revenue comes from mobile shopping. If you are focusing on conceiving a mobile-first website design, imbibe through the points mentioned above and you will definitely accomplish the goal.