No doubt that blogging is the best way to generate inbound traffic and convert potential audience into leads. It is much cheaper than other conventional methods of marketing yet generates three times more leads.
So, if you are planning your marketing strategy, blogging should be your priority.
According to a survey, 42% of business companies have increased their content marketing staff. Millions of blogs are being published every day. That’s why it becomes tougher to stand out and rank higher for your target keywords.
That’s why generating great content is more vital than ever before. And, if you keep making mistakes, your website traffic will suffer. Your blogs must have the quality to divert more traffic to generate leads.
That is why content strategy is a must for you. Here are the five common mistakes that most bloggers make. Maybe most of us are not aware of this. Go through this blog carefully to identify these mistakes.
Let’s go through it till the end.
Your writing style is not clear
Usually, readers click out from a blog if there is no hook. The readers don’t find it relevant and worthy, and they move out without wasting any time.
If your article has no angle or relevance with the users, the readers will not spend more than 37 seconds on your website. Your writing style should be engaging and conversational. Make the readers feel that they are communicating with real peoples, not robots.
You are not using the exact data
Without any context, you can’t make any arguments. Relevant data and facts make your blog more credible, and readers start believing you.
Data-driven contents are more successful and trustworthy. So, before drafting a blog, do proper research and gather all data to support your argument and make your content more relevant.
Don’t be careless about the plagiarism
Plagiarism won’t be rewarded in any business blog. Google boats are highly alert and capture all this copy/paste stuff. Rather you will receive a penalty for this, and Google will lower your rank in the organic SEO listing.
There are times when you are required to refer to other content and statistics. All you need to do is learn how to cite the content from other websites. It’s not complicated, with practice you can achieve this.
Don’t expect every post to perform well
Everyone wants fame and glory, but unrealistic expectations are not good for you. The fact is that every blog post that you write will not go viral or get thousands of visitors every day.
If you expect this from your blogs, you will get disappointed. Try to use different Digital Marketing Tools to generate more traffic to your website.
You don’t revise
Most bloggers publish the content just after creating it. They miss the revision part, don’t do that. Do not publish a blog without editing. Invest a little more time in editing your content. By doing so, you can correct all the grammatical errors, typing errors.
These will help to solidify your content and make it more approaching. Your content will generate long-term traffic to your website.
If you are a newbie or don’t know much about blogging, you need to hire content experts for your business. For more information, you can contact us.