5 Reasons TikTok Analytics is Crucial for Social Media Marketers during Coronavirus

The Coronavirus pandemic has brought challenges and opportunities for social media marketing. Fortunately, even in uncertain times like this, your social media performance can be optimized to thrive, if you design your campaign with surgical data-driven precision.

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Why Influencer Analytics is Crucial during COVID-19 for Influencer Marketing

If you are marketing your brand actively during the COVID-19 pandemic, you must have realized the rising number of users online on social media. In response to this surge, the number of influencer marketing campaigns have also risen.

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6 Ways to Get Featured on TikTok “For You” Page

TikTok, unlike Instagram, is famous for leaving the inner works of their algorithm a mystery. But with an average daily view time of 52 minutes, TikTok pages are brimming with opportunities to gain exponential exposure.

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How Does the TikTok Algorithm Work?

On the Apple Store, you will find the app description of TikTok as “a personalized video feed based on what you watch, like, and share. TikTok offers you real, interesting, and fun videos that will make your day.”

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TikTok Revenue Spiked Tenfold during Coronavirus Lockdown

It is no secret that TikTok is the outlier within the growing social media market share during the pandemic lockdown. Besides increased usage time, the app that was once known as Musical.ly has recently garnered over 2 billion users.

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