Final Checklist For A New Ecommerce Website
This decade has witnessed a rapid evolution of the e-commerce industry with customers choosing to shop their needs at the click of a mouse instead of venturing into high crowded streets and shops. Website is the bread and butter of an e-commerce business and hence it is of high importance for such companies to ensure that the website functions seamlessly. This would ensure their sustainability in the long-run by retaining customers and to stand distinct amidst the competition. Given below is the checklist to build a unique Marketplace or your e-commerce websites to ensure that all the values and offerings are incorporated in the website in line with the design.
- Ensure a seamless technical operation
The first and foremost attribute essential to create an ecommerce store is to ensure its responsiveness. Customers shop from a variety of devices like smart phones, desktops etc. Make sure that the website is optimized for all browsers and operating systems and looks appealing on all. Do not overload the hard drive and to ensure that, delete all debug output used during site development. As you upload the sitemap, make sure to prioritize pages that are of good quality and include only the Canonical URL versions. Studies evidence that it only takes 5 seconds for a user to decide whether to stay or to leave and thus speed is an important factor of an e-commerce website. Accelerate the loading process to enhance and enrich the user experience. At Cloudi5 Technologies, our experts work out features and functionalities to incorporate in an ecommerce website focusing from the lens of the user.
- Invest your efforts in enhancing the performance
Multi-vendor E-commerce web development is all about offering a complete store experience for the user, and thus the overall setup would affect the performance of the website. If the homepage interface and navigation aren’t attractive to the customer, the chance of retaining them is bleak. Make sure that the home page is good-enough to retain and guide the visitor and has a search bar at the top, where it can be easily seen and accessed by the user. Ensure that the navigation bar has tools and menu categories arranged and prioritized to improve accessibility. This is even more important when you are working on a multivendor e-commerce website. The cart icon must be visible on all the pages as the customer may want to check their choices every now and then. What is more important in e-commerce is to assure approachability whenever deemed necessary. This can be done by adding the contact details like email address, address, hotline, etc. on every page.
- Build trust by managing what the customer sees first
Logo is an important aspect that conveys your brand ideas and ideals to the visitor and helps in building an identity. It is always placed at the top left so as to ensure visibility. The tagline of the brand shall be added below the logo. Maintain consistency in font style and size throughout the entire website. Choose an appropriate color for the basis of the products the isolation effect- a different color for product identification, call for actions and return to shopping.
- Test the core functionalities and customer operations
This is the most important attribute as it adds to the prime motive of the business. Ensure that the site displays the intricacies and complete information of the product. Check for image and video quality, and the functioning of the most commonly used buttons like- Add to cart, Add to wish list, Top suggestions, Promotions, Payment, Shipping, etc.
