So you’ve launched your first site and you want it found so that you can share your thoughts and opinions with the world. What can you do about it? Let’s go over the steps to create an SEO site!

Install Yoast SEO

As long as your website is on WordPress, installing Yoast SEO should be the first step in your SEO strategy. Yoast SEO plugin will help you make your website searchable and findable. Yoast SEO will take care of some technical SEO issues immediately, just by being installed on your website. Additionally, our plugin will help you build your website in a way that Google understands and classifies it.

Get the first link

Google must know that your website exists. And for Google to know about your new website, you must have at least one external link to your website. The reason for this is the following: Google searches the web. It follows the links and stores all the pages it finds in a very large database called an index. So if you want to access this index, you need (at least) one external link. So make sure that you get this link from an external website!

Why do you want to have a rank?

Make sure that you attract the right audience to your website. Who are your customers? Who are you building this website for? What terms do customers use when searching on Google? What is their search intent and what kind of content are they looking for? Know your audience as well as possible.

SEOs refer to this step as the keyword search. This is a difficult and important phase. There are many useful tools that make it easier to search for keywords. Some of these tools are free, others are quite expensive. Although these tools make the difficult phase of keyword research easier, you must remember that you cannot outsource your keyword research to one tool. You really need to think about your audience and the search terms they use. It is also important to analyze what you see in the search results pages when you enter your keywords. Professional SEO agencies usually do these tasks for you if you’re not pretty familiar with these terms. Take your time with this phase. It is crucial. If you do your keyword search correctly, you will get a long list of keywords that you want to rank for.

Set realistic goals

For a new site, it is quite difficult to rank high at the beginning. Older sites already have a history, an established authority, and many links pointing to them. This means that Google’s crawlers will pass over older sites more often. For a new site to rank well, you always have to be a little patient. And remember: some search terms will be out of reach for a new site because there is too much competition. Trying to rank for [WordPress SEO] will be pretty difficult for any new blog, because of the fierce competition that Yoast.com has on this term.

When you start with the website, try to focus on ranking for long-tail keywords. Long-tail keywords are longer, more specific, and less competitive than popular keywords. After you start getting rankings from those long-tail keywords, you might want to take the risk of going for the short tail keywords, that’s the right time!

Internal link

As described in step 2, Google always gives value to the links. Google will follow the internal links made on your website as well to understand the website structure. It will crawl your website based on the internal link structure of your website. This structure complies with Google’s guidelines. Your internal linking structure has to be flawless in case you don’t want to lose rankings. This will facilitate your ranking.

When you start using a brand new website, you always start from scratch. There is no content. This is the best time to consider the structure. This is relatively simple. It’s like having a new closet, and you haven’t started buying clothes yet. It’s time to think about what to put on the shelf and what is hidden behind the closet. Determine which pages are most important to you. On which pages do you want to rank? Make sure that these pages contain the most internal links to them.

Now the next step is to start writing

As they say, content is the king. You must have fully optimized content to get the best results. A very important step in launching your SEO is to write astounding content for all the search terms that you want to be found for.

You have to keep keywords in mind while writing down the content. Use the exact ratio of keywords that you have identified and use them around your headings and titles. When you have written a well-structured content, the next step is to optimize the description and title to increase the CTR.

Get these links!

External links are important for getting high positions on your site in these search engines. But getting those external links can be a difficult process. Make sure you write down what content people want to share and link to. Original ideas and valuable content will greatly increase the chances people want to share.

Of course, reaching people and letting them know about your website and your great product can also be a good strategy to get those external links. Learn more about a successful link building strategy or find out what link building is first.