Web design employs multiple thoughts and that is what makes it so complex. Planning, design, implementation and maintenance must be kept in mind. None of these elements can go out of focus throughout the process.
Do you like to find everything you need quickly and easily? Your audience too! So follow these tips to make a website that brings results.
MAKE SURE IT’S MOBILE-FRIENDLY
With 47% of European internet users accessing the internet through smartphones, it is better to create a website compatible with cell phones and tablets.
We bet that you would not want a visitor interested in your business to leave your site because it was bad to navigate on your smartphone.
In addition to losing visits (and money), your site may not even appear on Google, since the search engine penalizes those who are not compatible with mobile devices.
PRIZE FOR A MODERN DESIGN
Titles with large and attractive fonts, dynamic background, slideshow, short and objective texts. These and other web design trends have gained such status because they make the site more modern and easier to navigate.
When making a website, choose a free WordPress template to edit. This is the best option, because you don’t need to have technical knowledge in web design to create from scratch.
Who likes to go into an ugly and badly dressed store? So why would such a site work?
SAY EVERYTHING THE VISITOR NEEDS TO KNOW
It is possible to be short and objective without compromising the quality of the information.
Work through the texts on your website to answer the most common customer questions:
- Who? – About your company.
- What? – What services it offers.
- Like? – Application of products / services in the customer’s life.
- Why? – Advantages and differentials.
- How much? – Prices and values (if applicable).
- Where? – Contact details.
MAKE CALLS TO ACTION
The client easily navigated because the design of the site is well thought out, he obtained all the information he needed to decide, and now?
Tell him what to do!
Buttons and calls to action are crucial to transform the visitor into a customer / buyer.
Some examples:
- Buy!
- Ask for a quote!
- Contact!
- Sign it!
OPTIMIZE FOR SEARCH ENGINES (SEO)
Checked all of the above to make a professional website, make sure it will appear on Google and other search engines.
According to the best web design in Los Angeles a simple marketing strategy, involving content, social networks and geolocation is enough to take the first steps towards the top of Google results. For those who use WordPress, should follow some SEO tips.
Specific features of the website vary according to the segment and objectives of your business. The tips in this article, however, apply to any project, so put them into practice when making a website!