Sometimes, we fail to differentiate between authentic reports and rumours. These baseless reports or rumours are presented engagingly, attracting users’ attention. Paying attention to them can create misconceptions and set a wrong narrative about a genuine and authentic person or brand. Customers should ignore such baseless information unless they have some solid reason to trust and believe it. India’s most trusted digital lending app, Kissht, often faces the same challenges. Multiple fake reports over the internet promote false news like Kissht Crackdown. Rather than paying heed to such rumors, customers are advised to evaluate if there is any truth behind them or if they are just presented to defame a reputable and trusted brand.
The Origin of Kissht Crackdown Rumour
Often, even without complete knowledge of the full reality, individuals tend to believe or share information. Unfortunately, this can harm the good reputation of reputable and authentic brands, potentially depriving people of some of the best services in the industry. If you have also encountered such fake reports, you might be thinking about where it all started. Somewhere, doubt will exist in your mind about the reason for its existence and if the app did anything wrong.
Here, we are to eliminate all your doubts and provide you with the most appropriate clarification. The news of Kissht Crackdown is not completely false. But that doesn’t mean the app got banned and was involved in wrongdoing. The controversy started when an investigation was conducted to evaluate if fintech apps operating in India genuinely follow regulatory rules and strict guidelines. The purpose of the investigation was to take strict actions against apps that were involved in any wrongdoing. During the investigation, the regulatory body found that there were a total of 232 apps in India involved in suspicious business activities. Later, an error occurred when the associated agency created a list of all suspicious apps. Due to similar sounding names, the Kissht app’s name was erroneously placed in the list. There were strict orders from the higher regulatory agency to immediately ban apps involved in wrongdoing. And the Kissht app faced the consequence of it even when it was non-guilty in the matter.
How long did the effect of Kissht Crackdown last?
As soon as the company noticed that the app got banned and the news of Kissht Crackdown went viral rapidly, the officials decided to take immediate action. They provided all essential documents, and MeitY officials found no evidence of anything suspicious, faulty, or misleading within Kissht. They demonstrated that the platform was fully compliant
with RBI regulations. The associated investigation agency got Kissht’s point and immediately realized that an error had occurred due to similar-sounding apps. They explored everything with Kissht’s team and assured them that the ban would be revoked immediately. As soon as MeitY officials verified Kissht’s legitimacy, they immediately lifted the ban, and the effect of the ban lasted just for a couple of hours.
Wrong perception of Kissht Crackdown
Now that all you have explored above is the whole reality of this particular controversy. An error can cause a lot of damage to someone’s credibility and positive reputation. The rumor of Kissht Crackdown originated due to a small mistake, and a reputable and trusted platform still faces the consequences. Media agencies, social media groups, and users who took immense interest in sharing and adding gossip to the rumor vanished when they needed to clarify the real truth. It’s a regrettable reality that some individuals derive satisfaction from tarnishing someone’s reputation. But when the turn comes to apologize for their wrongdoing, not a single one comes forward to muster the courage and put forward the real truth.
Nonetheless, Kissht, as an organization, exhibits the courage to confront and overcome such challenges. The platform understands that by offering clients amazing loan products and helping people fulfill their dreams, everything positive will be done automatically. The rumor of Kissht Crackdown is just another challenge, and the app is smartly overcoming it by providing affordable, instant, and user-centric services to people. They are well aware of how to achieve business excellence by ensuring the implementation of innovative measures and customer-friendly features.
